Major trends that distributors must address
Flourishing in augmented economy – Starting from e-trading and new retail business trend like multiple e-commerce websites, mobile applications, chatting applications, social media, customers want all of these in order to add the traditional- in – person, mobile and shipping services. E.G: A customer if wants to buy a product using internet in the evening, picks it up at the branch office next morning and can return it to the retail outlet. Distributors can introduce omni channel and van selling techniques, one that supports wide rage of supply channels and mobility devices to cater local areas and small enterprises.
